DISCOVERING AND IMPLEMENTING YOUR POINT-OF-VIEW
Photokina


Seminar: September 23, 2016, 3:45pm
Portfolio Reviews: September 24, 2016, 2:00-5:00pm
Location: Cologne, Germany

In this seminar, NY and London based Brand Strategist and Creative Director Beth Taubner will talk about the
underpinnings in brand creation, and use examples from well-known brands, artists, and photographers to help 
you understand how to define and manage your own brand. Discovering how to excavate, communicate and
operate as a brand will help you to take the guesswork and reactivity out of your career.  

Learn how to approach your communications and marketing in a strategic and tactical way that will help clients to
understand why to hire you rather than another photographer or artist. Beth will provide some practical tools to help
you immediately begin to discover and define your own brand so that you can apply it to all of your marketing for
greater satisfaction, visibility, and success.   

Sign up in advance for a rare opportunity to have your portfolio or reel reviewed . Beth will be doing portfolio reviews
on September 24 from 2:00-5:00pm. Each review will be 30 minutes in length and free of charge.

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