Speaking and Eating at Hotelympia!

March 13 2018
Thank you to Emily Newman, our fellow panellists and everyone who attended our "Cutting Through Noise" seminar at the great Hotelympia event in London on March 5 2018. Beth discussed the importance of brand definition and the key aspects to consider when launching and maintaining your brand in the hospitality industry. She spoke about the importance of building your community and creating a connection with your audiences, whether they are internal, national or even virtual.

We had a great time at Hotelympia and gave us an opportunity to look at the wide variety of suppliers and their specialised products – plus we had lots of fun trying out the delicious food and drinks!

Once again, thank you Hotelympia. See you next year at Excel!

xo 

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Double Header: Beth's seminar and panel for the Association of Photographers at ShootLDN

October 14 2015
A big “Thank you!” to the wonderful audiences that attended Beth’s recent events at the AOP Awards Exhibition and Seminars in London last week. We’d like to give a special thank you to the panellists that joined Beth for an insightful discussion on Friday about navigating the worlds of stills and motion – thanks to Josh Rothstein, James Gerrard-Jones, Ross Walker and Waldo Wilkinson for sharing their wisdom in this lively and educating talk. They covered a range of topics from the protocols of film production and budgeting, how to identify what your own brand is and how to express and manage this over different mediums, the differences between preparing a motion shoot compared to a stills shoot, the challenges of maintaining consistency between your stills and motion work, and how to approach writing treatments for motion work.


Saturday saw Beth riding solo as she delivered a presentation that spoke about the process commercial photographers can make to cross over into the fine art world. The seminar was a deep exploration covering both the visual and practical issues surrounding developing a fine art practice today


Once again, we thank the audience for being so receptive and appreciative, and to the AOP for hosting these events. Keep tuned to www.mercurylab.com for Beth's upcoming appearances, and email studio@mercurylab.com for enquiries regarding Beth speaking at your event.

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